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October 13, 2023

The Cheapest GTX 980 Ti

While the graphics card market continues to get crowded, Nvidia is taking steps to make sure its existing products stand out from the crowd. The company is cutting prices on its GeForce GTX 980 Ti graphics cards by $350, making it one of the best value GPUs available.

The price drop is effective immediately, and it's unclear whether Nvidia plans to cut prices further in the future. Given that the GTX 1070 and 1080 Ti are both available for a similar price, there's likely little incentive to lower prices even further. However, a cursory glance at Newegg shows that the GTX 980 Ti is already seeing price cuts — which could lead to even deeper discounts in the future.

Nvidia's new card is essentially the junior version of Titan X, delivering the same GM200 design at a much more manageable $649 price tag. But calling it "cheaper" may be selling it short; the GTX 980 Ti is still a fast card, and it delivers a full Titan X experience for a fraction of the cost.

In fact, the GTX 980 Ti is still the fastest single-GPU you can buy, and it easily outperforms AMD's flagship Radeon R9 295X2. The only thing keeping it from being a great value today is the fact that it only has 6GB of memory. With games like Red Dead Redemption 2 pushing even the latest GPUs hard, that limit will only continue to shrink as time goes on.